Ever felt excited about sharing your amazing business idea, but also a little nervous?
First, kids, have you ever heard the term “elevator speech“?
It’s a short, snappy way to introduce your business idea, just like you might do on an elevator ride. Think of it as a mini-commercial for your business.
Imagine this: you and dad are headed to a cool event for young entrepreneurs. You’re in a large public library with multiple floors; you get on the elevator to go to the 3rd floor. You push the button, and just before the doors close a woman in a purple dress steps on the elevator with you and your parent. She says, “hey there, my name is Sally, I am curious what are you doing on the 3rd floor of the library today?”. You only have a very brief moment, however long it takes for the elevator to go from the ground floor to the 3rd, to tell her you are there for a young entrepreneur’s event AND tell her about your business. Do you think you would know exactly what to say in that limited window of time? Are you ready to impress her with a quick and awesome pitch?
The best part? You can practice your elevator pitch with people you already know, like your family and friends. This is a great way to get comfortable talking about your business and get some feedback. Plus, who knows? They might even become your first customers! Think grandma, aunt, teacher, neighbor, and of course mom or dad. But, even though we are familiar with those family and friends, we want to use these practice opportunities to polish our pitch. Launching a business takes planning, purpose, and constant reevaluation. So, let’s plan how to be most professional.
We have some tips on how to effectively present your idea confidently. You want your pitch about your business to make a lasting impression.
Learn How to Craft the Perfect Pitch
- Why Your Pitch Matters
Think of your pitch as a superhero’s secret weapon! It helps you convince people to join your team and support your awesome business. - Know Your Audience
Tailor your pitch to the interests and understanding of your audience. If your friends love pets and you’re starting a dog-walking service, highlight the fun aspects of your service that would appeal to them. - Keep It Simple
You want to use clear and concise language to explain your business idea. Focus on what problem your product or service solves and how it benefits the customer. Imagine you’re trying to sell ice cream to your friends. Would you talk about how cold it is or how delicious it tastes? - Practice Makes Perfect
The more you practice, the better you’ll get! Try saying your pitch in front of a mirror or a stuffed animal. You can even ask your parents to listen and give you feedback. The more comfortable you are, the more confident you’ll appear. - Engage with Excitement
Show your passion for your business! Enthusiasm is contagious. If you’re excited about your idea, others will be too. Use body language and eye contact to make your pitch more exciting. - Be Open to Feedback
After you pitch, ask for people’s thoughts. Listen carefully to what your audience has to say. Their feedback can help you make your business even better! - Follow Up
Don’t just pitch and forget! Keep in touch with people you’ve pitched to. Share updates about your business and ask for their support in spreading the word.
So, there you have it! By knowing your audience, keeping it simple, and being super enthusiastic, you can create a pitch that’s a total hit. Mastering the art of selling your business idea is crucial for young entrepreneurs. Remember, every pitch is a chance to learn and grow, just like leveling up in your favorite video game. So, have fun and keep pitching!
